How To Send Stories Using Direct Messages

How To Send Stories Using Direct Messages

This will allow brands to create and publish a single campaign that spans mediums including Facebook, regular Instagram posts and Instagram Stories.

Instagram first rolled out its Snapchat-clone stories feature a year ago, and it began selling ads through it in March.

Instagram now lets you share Stories in direct messages
Get ready to see way more vertical ads on Facebook

The latest step is also along the same lines, though it might be a cause for concern for some users since Instagram is now enabling users to share other users' stories through Direct messages. Sponsored Stories are now bought like any other ad and can't be created within the app, leaving them reserved for regular professional-quality commercials. Today, the official Instagram has announced that now you can share your Stories directly in the Messages. Advertisers will be able to utilise all the regular Stories features, including augmented reality masks, camera effects and face filters. So, the integration between Facebook and Instagram will become more easier than ever.

Instagram is also adding new tools for brands, allowing them to easily upload new content to be used for Stories into the Ads Manager. This way you can keep your stories limited for public and not for the personal messages. So if you ever see a pop-up saying Instagram update, go ahead and get it updated now to bring this new direct share option to your stories. Under "account" you should see "story settings". To share a Story, touch the direct icon in the bottom right corner of the screen, pick a friend or group to share it with, and press send. Adapting Facebook ads as brand Instagram stories risks diminishing the in-the-moment quality that's made the feature such a success. Once you click that paper airplane icon, your list of friends will come up, with the Story being sent directly to their message inbox.

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